Briefly exposing social media users to tricks behind misinformation boosts awareness of dangerous online falsehoods – even amid intense ‘noise’ of world’s second-most visited website.
Girls and boys might be more vulnerable to the negative effects of social media use at different times during their adolescence, say an international team of scientists.
A new study led by the University of Cambridge and based on public attitudes expressed in 36,000 Facebook posts, has found that consumer uptake of electric vehicles (EVs) can be boosted by promoting the social justice and health aspects of the technology.
Study of almost 3 million Facebook and Twitter posts from US media and politicians shows divisive posts dunking on opponents drive engagement on social media.
The Royal Institute of Philosophy has awarded (jointly) its 2021 essay prize to a University of Cambridge researcher for the first philosophical analysis of ‘liking’ on social media. The essay, which focuses on Facebook, warns that ‘likes’ encourage communicative laziness while ‘like tallies’ fuel fake news, ‘gamify sociality’ and play to our psychological weaknesses.
Social media giant turns to behaviour and communication expert Dr Sander van der Linden to help them tackle the dangerous anti-science myths that circulate online.
Artificial intelligence is being developed that will allow advisory 'quarantining' of hate speech in a manner akin to malware filters – offering users a way to control exposure to 'hateful content' without resorting to censorship.
Researchers have used a combination of location and transport data to predict the likelihood that a given retail business will succeed or fail.
A new experiment, launching today online, aims to help ‘inoculate’ against disinformation by providing a small dose of perspective from a “fake news tycoon”. A pilot study has shown some early success in building resistance to fake news among teenagers.
How effective is psychological targeting in advertising? Dr Sandra Matz, a former PhD student at Cambridge now based at Columbia University, and her co-authors, including Dr David Stillwell from the Cambridge Psychometrics Centre, have published a new study which demonstrates that companies only need one Facebook ‘like’ to effectively target potential customers.
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