Dr Lucy McDonald at St John’s College, Cambridge

Philosopher’s thumbs-down to social media ‘likes’ gets award thumbs-up from Royal Institute

12 May 2021

The Royal Institute of Philosophy has awarded (jointly) its 2021 essay prize to a University of Cambridge researcher for the first philosophical analysis of ‘liking’ on social media. The essay, which focuses on Facebook, warns that ‘likes’ encourage communicative laziness while ‘like tallies’ fuel fake news, ‘gamify sociality’ and play to our psychological weaknesses.

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